IVY Lounge
Welcoming over 200 Guests every week on Thursday
The
Challenge
IVY Lounge is a high-end cocktail bar with a wonderful selection of modern approached, progressive Tapas.
The
Strategy
For IVY we focused on working with High Spenders and people who are Influential within the Community as well as working with Indonesian Superstar Jessica Iskandar and actresses such as Kathy Indera.
The
Results
Within 2 weeks we started to generate the first bookings via Social Media Channels and they keep on coming. JAIM is managing not only Social Media, but all marketing activities and is involved in Special Events & Promotions. Focusing on a strong online presence providing a special experience on Thursdays, IVY is now welcoming over 200 Guests every week on Thursday.
